The decision of its establishment was adopted at the General Assembly of TDR on 24 December 2003. The aim of Adris grupa, as the centre of the corporation, is to coordinate operations, management, investment and development of the entire system. Although relatively young, Adris grupa d.d. has grown on the basis of 132 years of business experience of TDR (Tvornica duhana Rovinj).
During the creation of a new, modern company, special attention was being paid to establishing a basis for the introduction of the corporation into new attractive fields, such as tourism. This fact will provide Adris grupa with the opportunity to maintain its existing share capital and will provide the basis for its further sustainable growth.
The business strategy of Adris grupa, "Be first, be better, be different," is the foundation which engenders our mission and vision: further business development and continuation of the expansion in the domestic and regional market, with the aim of remaining the leading regional company.
Today, Adris grupa is one of the most successful companies in Croatia and the region and a leader according to the criteria of profitability, competitiveness and innovation. Adris is organized in three strategic business units (SBU). Tourism with Maistra at the helm, with fast growing food industry segment, where Cromaris is its flagship. By acquiring Croatia osiguranje in early 2014, Adris became the regional insurance industry leader as well.
The Group's operations in the last decade have been marked by growth in all key performance indicators. Adris grupa increased its revenue by a tenfold, its profit thirty times over, and its equity as many as fifty times over in this period. The number of employees increased 20 times over, and the value of the Group’s shares more than 100 times over! In the same period, Adris invested more than HRK 10 billion, of which more than 6 billion in tourism. Former and present employees are still holding three quarters of the company’s shares.
The impact of Adris grupa on economic, cultural and socially responsible development is particularly evident in the establishment of a unique employment program for young and educated people - The Future in Adris, as well as in the activities of the Adris Foundation. Since its establishment in 2007, the Adris Foundation has awarded over 50 million kuna for diverse and valuable projects and for more than 350 scholarships. Thanks to the values it cherishes – the structure of its employees and management, commitment of its employees, tradition and rich experience - Adris grupa asserts itself as a good employer and a reliable partner.
Secure the development of all the strategic business units, taking into account the satisfaction of the employees and consumers in the way that guarantees the growth of the stock capital, in accordance with the interests of the community in which the Adris grupa operates.
To be the regional leader in all the aspects of business operations, relying on the tradition, our own resources and an innovative and dynamic market approach.